Fitness Centers have an opportunity to do business with some of the largest insurance providers and employer groups in the industry! The National Independent Health Club Association works with insurance providers, employer groups and incentive programs that offer a fitness and wellness benefit.  We are the clearinghouse that allows individual fitness centers the opportunity to take advantage of these great fitness incentive programs.   For insurance providers and employer groups, NIHCA will help manage your fitness incentive programs at the facility level, maintaining the goals and perimeters of each individual program. Participating fitness centers will gain access to an entirely new market – our incentive programs help facilities attract new members and retain their current ones – all without having to offer discounts that hurt your bottom line!  Besides being able to offer these great incentives and reimbursement programs, NIHCA members can take advantage of other value-added benefits, such as free webinars and a preferred vendor list. The National Independent Health Club Association, a non-profit organization, has been created to represent independent fitness centers across the nation, work with insurance providers and employer groups on existing or new health management programs.

What We Do...

for the fitness facility

The National Independent Health Club Association (NIHCA) serves as the clearinghouse that allows each individual fitness facility the opportunity …

for your corporate wellness

Creating a Blue Print for Wellness NIHCA is a non-profit association that serves as a clearinghouse for insurance providers and employer groups …

for the member at the fitness facility

I am a member of a fitness center. The fitness incentive programs were designed to help improve the health and wellness, and perhaps even make …

Meet the Amazing NIHCA Leadership Team

The Boss Lady


Executive Director

DYK: Runs as an EMT nights and weekends

Fun Fact: HATES onions

The Warrior


Finance Manager /
Project Specialist

DYK: Loves weeding a garden

Fun Fact: Fabulous Baker



Club Acquisition Lead

DYK: Fashionista Extraordinaire

Fun Fact: Wants to own a boutique someday

Ms. Detailed


Customer Experience Rep

DYK: Has lived in 12 States

Fun Fact: Air Force Wife

Good Stuff To Know

You’ve got questions? We’ve got answers! Click below for info on some frequently asked questions.

A: In two ways – Attraction and Retention.  We give you the opportunity to attract and retain your current members with a fitness incentive reimbursement from the members insurance or employer group. You will not need to change or discount your current membership rates!  You change nothing at your facility.  Your qualifying members will take advantage of a fitness reward if they meet the required number of workouts each month; what a great retention tool.

A: The process looks like this:

  • Sign on with NIHCA – this will get you listed immediately as a participating club on our website and on some of the insurance partners!
  • Staff training information for the enrollment and submission process will be emailed to you following enrollment with NIHCA.
  • You will receive contact from NIHCA’s secure processor for the data submission process and how it can work for your club!
  • Inform your current members that you are now offering the fitness incentive programs and get the word out to your area businesses to bring in NEW members.

A: Currently, NIHCA works with 15 insurance partners and employer groups. Eligible individuals are notified and will be given a card indicating their eligibility. This will be required upon enrolling in the program. Zip code information on your community, with the number of residents with this plan, can be disclosed by request.

A: Eligible members who work out the required number of days according to their health plan will see monthly subsidies and/or points (reimbursement) from their incentive plan. Clubs must have a usage tracking mechanism to participate in the program. NIHCA’s secure processor will work with clubs to acquire the specific data transfer requirements.

A: The club is responsible to submit a monthly usage count into a secured system called, NIHCArewards.  The workout data is collected and verified.  Then the member reimbursements are distributed accordingly to you eligible members.

  • Our secure processor will credit your member’s bank account via an ACH.
  • WIN/WIN = You don’t discount your monthly membership rates. Your member gets paid to get healthier while maintaining a healthy lifestyle!

A: Complete the activation form. This will allow your facility to have access to all fitness incentive programs available through NIHCArewards, while also being listed and linked on our website as a participating fitness center. There is an activation fee to join NIHCA; there are also small monthly processing fees.